Nook for Windows 8
A digital bookstore and eReader application.
Client
Type of Project
Design Team
Agency
My Role
Barnes & Noble, Microsoft
Stimulant
Tablet Application
Art Direction, Visual Design, UI Design
CD: Michelle Warvel (B&N), VD: Jules Konig, Dev: Ritesh Lala

Stimulant was hired by Microsoft to work with the NOOK team at Barnes & Noble to design and develop a touch first launch app for the Windows 8 tablet, the predecessor to the Surface tablet. The challenge was to marry NOOK'S strong visual brand with Microsoft's new Windows 8 OS design language which was still being developed and promoted.

My Responsibilities
I was responsible for all visual and UI design. I collaborated with the Nook Brand and UX teams to design a visual language that felt on brand with the overall Nook design system. Additionally this was an important launch app for both Windows 8 and Surface, so I had to carefully navigate the murky waters of an ever changing, brand new Microsoft 8 design language.
Daily Shelf
The idea behind this layout was that we wanted to present the products as you would see it in the book store. Barnes & Noble's Nook devices already did this sort of thing and was it essential to the Nook Brand. We were really pushing the limits of the Windows 8 user interface foundation, which was all about being "authentically digital."
Process
Library of Elements